PR Manager

PR Manager

We're delighted to be supporting a leading law firm who are recruiting for a PR Manager to join their thriving London office. This is a brand-new role with significant scope and opportunity to make a real impact within the firm.

Role Overview:

As the PR Manager, you will play a crucial role in raising the profile of the firm's practices through proactive and strategic media relations. You will work closely with the Head of Communications, the Marketing & Business Development team, and partners and lawyers across various sectors to generate frequent media coverage and establish the firm and its experts as go-to commentators.

Key Responsibilities:

• Media Relations: Build and maintain strong relationships with journalists at key legal, trade, and mainstream publications.
• Proactive PR: Generate opportunities for partners and lawyers to comment in the media by monitoring trends and developments across the firm's core sectors.
• Press Releases: Draft press releases and secure media coverage relating to the firm's practices and client matters.
• PR Planning: Create and progress PR plans for each sector group, working alongside the Marketing & Business Development team and other stakeholders.
• Media Training: Provide media training and support to spokespeople as required.
• Content Leverage: Work closely with the Communications and Marketing & Business Development teams to leverage content and expertise for PR opportunities.
• Client Opportunities: Ensure PR coverage is leveraged to generate client opportunities.
• Metrics and Reporting: Use key metrics to measure and report the ROI and impact of PR activities, using findings to improve future performance.
• Profile-Raising Activities: Support broader profile-raising activities for the firm's sector groups, including guidance on priority rankings within legal directories.

What's needed:

• Experience: Proven experience in a PR role, ideally within an agency or a law firm/professional services environment.
• PR Planning: Proven track record of creating and delivering effective PR plans that generate frequent coverage.
• Stakeholder Relationships: Exceptional ability to develop trust and credibility at all levels.
• Judgment and Decision-Making: Strong judgment and ability to make well-reasoned, independent decisions.
• Organisational Skills: Highly organised, capable of managing multiple complex projects and delivering to tight deadlines.
• Team Player: Comfortable working independently and as part of a team across multiple cultures and time zones.

If this job isn't quite right for you, but you know someone who would be great at this role, why not take advantage of our referral scheme? We offer £200 in shopping vouchers for every referred candidate who we place in a role. Terms & Conditions Apply. https://www.ambition.co.uk/refer-a-friend