I am working with an award-winning accountancy firm who is looking for a Marketing Manager to join them on a permanent basis.
Joining the "go to market" team you will be responsible for devising and delivering marketing and business development related activities.
This role would suit a candidate at Senior Exec level looking for that "step up" role
Key responsibilities:
-End to end management for in person, virtual and hybrid events
-Alongside the Marketing Manager's and Head of Marketing and Business Development, create an evaluation matrix for sponsorships and apply for all relevant sponsorships
-Liaise with the Marketing team to ensure communications and events are executed to plan. Produce ROI reports for all events and communications, which are aligned to the strategy.
- Supporting the Head of Marketing and Business Development on the overall marketing strategy.
- Evaluate the commercial viability of service line bid opportunities and make justified recommendations as to whether opportunities should be pursued.
- Responsible for the service line client care programme
-Campaign management:
- Working with the Head of Marketing and BD, discuss possible topics and campaign themes, agree objectives and agree on the shape of the campaign.
- End-to-end management of campaigns, including planning, preparations, launch and close.
- Budget management.
- Reporting on ROI/results/outcome.
-Essential Criteria
- Experience in professional services marketing and business development
- Strong project management skills
- A track record of delivering events
- Proven copywriting and copyediting skills - in web content/advertising/direct mail
- Senior stakeholder management
- Strategic vision
- Excellent understanding of Microsoft Office suite, particularly Outlook, Word, Excel and PowerPoint
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