International Digital Manager

We are delighted to be partnering with a top 20 international Law firm who are looking for a Digital Manager to join their team based in their Liverpool office. This is a permanent role and offers a hybrid working policy.

Key responsibilities:

-To develop digital marketing strategy to increase brand profile, visits and visitor engagement across all
online platforms/channels.

-To establish digital scope of firm initiatives by studying strategic business drivers; discovering and
validating technical requirements and parameters; obtaining input from fee earners and PSLs to
recommend changes and steps forward always based on improving quality of output and target hits.

-To work with the business to determine areas for new web/microsite/app content, aligned with the firm's
strategic priorities.

-To recommend new functionality for the TW website, project managing the implementation and
communication of such developments.

-To actively review the firms digital estate and recommend how these can be improved in terms of usability,
readability and design.

-To advise teams on strategies for increasing reach, including natural and paid search, social media
(including promoted) including keyword research, PPC and social

Experience required:

-Proven experience of project managing web development projects

-Solid social media expertise for use within context professional services

-Marketing platform and systems development

-Experience of integration between website (ideally Sitecore), OnePlace, sharepoint and other marketing
systems

-Strong digital content editing skills

If you are interested in this role then please apply for it ASAP.