Legal BD & Marketing Salary Guide - Madrid

Recently, law firms in Madrid have shown an increase in hiring for Business Development and Marketing roles, driven largely by international firms expanding their Spanish presence and larger domestic firms professionalising their BD functions.

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The majority of roles advertised have been BD & Marketing Manager–level positions, often with responsibility for owning local strategy, managing pitches and directories, and acting as the Madrid interface with European and global teams. There have been fewer junior or purely marketing-focused roles, with firms favouring senior, bilingual (Spanish/English) professionals who can operate autonomously, support partners directly, and contribute to cross-border client development, particularly within Corporate/M&A, Finance, Energy, and Disputes practices.

More broadly, the Madrid legal market has remained strong and growth-oriented, underpinned by solid financial performance across leading Spanish firms and renewed investment from international players. Notable developments include international law firms opening or re-entering the Madrid market, leadership changes tied to European growth strategies, and continued revenue growth among both domestic firms and multidisciplinary practices.

This environment has reinforced the importance of strong BD and marketing capability, with Madrid increasingly positioned as a European hub rather than a purely local office. As a result, law firms are placing greater emphasis on strategic client development, market visibility, and regional integration.

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​Legal BD & Marketing Salary Guide H2 2026

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Legal Business Development & Marketing Salaries in Madrid

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For more tailored salary guidance, whether for yourself or your team, please contact us directly.