BD & Marketing market insights and salaries Q4 2018

BD & Marketing Consultancy & Property Market Insights Q4 2018

Published on 1st October 2018

Within the Consultancy space throughout Q3, we’ve seen a definite increase in mid-manager level marketing roles ranging from £40,000 to £55,000.

Positions at this level are mostly seeking candidates with a broad marketing skill-set including; marketing strategy implementation, full end-to-end management of large-scale campaigns, and those with the ability to engage and advise senior stakeholders and leaders.

Content and thought leadership skills continue to be key for firms when hiring mid-level Marketing Managers. Roles at all levels are continuing to require an understanding of digital marketing. Functions appear to be increasing overall focus and investment on digital resources and internal capability.

Throughout Q3 and going into Q4, the majority of our volume is coming from the Engineering and Construction consultancy space. These roles remain in the trend of mostly being marketing/communications managers and seem to be coming up in the larger global businesses looking to expand their marketing functions due to growth.

Employers

When hiring talent, the biggest challenge we’re seeing employers face, is timeframes, resulting in missing out on candidates to competitors.

We’re entering a time of the year in which hiring managers are facing pressure to have full teams for when January arrives. Due to this, there are more roles on the market meaning candidates have much more to choose from and are harder to secure.

Firms which are able to move the interview process along swiftly and efficiently are the ones securing the best talent in good time.

Candidates

We’ve experienced a certain influx in candidates looking to move away from the traditional professional services environments such as legal/accountancy. This seems to be due to marketers desire to work in an environment where their voice can be heard.

It is becoming more common for marketing professionals to want responsibility for driving creativity and becoming real thought partners to the senior leadership team and overall business.

Predictions for the coming quarter

As Q4 draws closer, we’re expecting the volume of Marketing Manager roles to increase further with the busy run up to Christmas.

We are also being made aware of upcoming senior appointments at Senior Marketing Manager/Head of Marketing level. We expect these roles to become live through October and November. These areas are generally looking for proactive and creative marketers who have held autonomous positions which have required them to advise.

 

BD, Marketing & Communications Salaries Q4 2018*

Job Title Permanent Salary per annum (£) Contract Rate (£)
Bids / Proposals Specialists
Head of Bids 80K - 110K 350 - 500 per day
Senior Bid Manager 65K - 90K 200 - 350 per day
Bid Manager 50K - 65K 26 - 33 per hour
Senior Bid Executive 40K - 50K 21 - 26 per hour
Bid Executive 30K - 40K 15 - 21 per hour
Bid Assistant 25K - 30K 13 - 15 per hour
Business Development 
BD Director 100K+ 450+ per day
Head of BD 75K - 120K 400 - 500 per day
Senior BD Manager 70K - 90K 320 - 400 per day
BD Manager 55K - 70K 28 - 36 per hour
Sales Manager 50K - 65K 26 - 33 per hour
Senior BD Executive / Coordinator 38K - 55K 19 - 28 per hour
Sales Executive 30K - 45K 15 - 23 per hour
BD Executive / Coordinator 30K - 40K 15 - 21 per hour
BD Assistant 25K - 30K 13 - 15 per hour
BD Administrator 22K - 25kK 11 - 13 per hour
Client Relationship Management /
Key Account Management
Head of Client Relationships 80K - 120K 380 - 500 per day
Senior Client Relationship Manager 70K - 90K 320 - 400 per day
Client Relationship Manager 50K - 75K 26 - 38 per hour
Senior Client Relationship Executive 35K - 50K 18 - 26 per hour
Client Relationship Executive 30K - 40K 15 - 21 per hour
Communications (including internal comms and CSR) 
Head of Communications (Global remit) 80K - 140K 380 - 550 per day
Head of Communications (National or Europe remit) 70K - 100K 320 - 400 per day
Communications Manager 50K - 60K 26 - 31 per hour
Senior Communications Executive 38K - 45K 20 - 23 per hour
Communications Executive 30K - 35K 15 - 18 per hour
Communications Assistant 22K - 30K 13 - 14 per hour
CRM Database
CRM Database Manager 50K - 60K 26 - 31 per hour
CRM Database Executive / Steward 30K - 35K 15 - 18 per hour
CRM Database Administrator / Assistant 25K - 28K 13 - 14 per hour
Design
Senior Design Executive 35K - 45K 18 - 23 per hour
Design Executive 30K - 35K 15 - 18 per hour
Design Assistant 23K - 28K 12 - 14 per hour
Digital / Online / Web
Head of Online / Digital 70K - 120K 380 - 520 per day
Web Content Manager / Online Manager 45K - 60K 23 - 31 per hour
Social Media Executive
30K - 35K
18 - 23 per hour
Web Content Executive
30K - 35K
15 - 18 per hour
Web Content Assistant 25K - 28K 15 - 18 per hour
Events
Head of Events 60K - 80K 250 - 380 per day
Events Manager 45K - 60K 23 - 31 per hour
Events Senior Executive 30K - 35K 18 - 23 per hour
Events Executive 23K - 30K 15 - 18 per hour
Events Assistant 23K - 30K 12 - 15 per hour
Marketing
Head of Marketing / Marketing Director 90K+ 400+ per day
Senior Marketing Manager 60K - 85K 31 - 38 per hour
Marketing Manager 40K - 60K 21 - 31 per hour
Senior Marketing Executive 35K - 40K 18 - 21 per hour
Marketing Executive / Coordinator 28K - 35K 14 - 18 per hour
Marketing Assistant 24K - 28K 13 - 14 per hour
Marketing Administrator 21K - 23K 11 - 13 per hour
PR    
Head of PR (Global remit) 80K - 120K 380 - 550 per day
Head of PR (National or Europe remit) 70K - 90K 320 - 450 per day
PR Manager 45K - 70K 26 - 36 per hour
PR Senior Executive 40K - 50K 21 - 26 per hour
PR Executive 28K - 40K 15 - 21 per hour
PR Assistant 21K - 27K 11 - 14 per hour

 

 
Notes on salary table:
  1. Titles and levels vary from organisation to organisation 
  2. The salary ranges given are only approximate guides. For tailored salary advice, please contact us directly
  3. Roles outside of London are likely to be £5K - £10K lower than the salaries indicated above.
  4. 12-month base salaries are assumed 
  5. All other benefits and bonuses are in addition to these figures
  6. Bonus ranges can vary significantly from company to company and will be influenced by market conditions, business and individual performances